DIY Discovery Hub

I partnered with Joss & Main buyers to create a DIY hub for customers. The hub spans across four landing pages; a summary page of all projects, one for projects that take an hour, another for projects that take an afternoon, and a third for projects that stretch over an entire weekend. I handled everything from concept to design, leveraging color cues and textures for a fresh, clean, and digestible user experience on both desktop and mobile.

Services: Art direction, desktop and mobile design layout, establishing templating system, photo editing, stylizing editorial devices.

Copywriter: Olivia Burns

Photography: Wayfair Photo Studio

Click here to view the experience on site.

Summary Page Creative


Landing Pages for 60-minute, afternoon or weekend projects

Click on creative to preview the full page.

Mobile Experience